There it is…on the press leaflet of the WDKA Graduation Festival: ‘MADE – a group of 350 young professionals on the verge of a professional career in media, art, design and education. This summer they graduate from the Willem de Kooning Academy in Rotterdam. Before they spread their wings, we invite YOU to an exclusive view of what the can create.’ Well, ARTS THREAD only goes to exclusive views! And visited the best from WdKA fine arts, fashion, graphic design and audiovisual and animation departments exhibited at the LPII building. Here, we look at graphic design.
Most students carried out an assignment for a company, such as Linda Tetteroo, who designed incredibly colourful campaign material with smart slogans for the Ramadan Festival.
Maxime Biekmann represents another festival. She designed a pixel-print poster for Rotterdam’s music festival, Metropolis. However, it is her project MAKSIEM for H&M with T-shirts, button badges and point of sale tags that really stand out.
Also taking place in Rotterdam this summer was the Poetry International Festival. Marloes Kripestein is fascinated by the various definitions of the word poetry and has captured her definition in a campaign.
Roos Mertens takes on a different approach. With her project ‘To dominate or domesticate?’ she asks for political awareness about the thousands of goats euthanised in North Brabant this year as a result of Q-fever.
Also concerned about food, mass production and consumption is Marlieke Kroon. At first the posters with the banana mascot Nana telling the story seem innocent, however the message is far more serious. The ‘Know your Food’ project hopes to bring awareness for the millions of people dying of starvation.









