Tonight sees the private view of the emerge 2010 finalists at East London’s Cube. Twelve 2010 visual Communication graduates were chosen to design a poster for tube stations around east London.
The brief is typographic; a different letter given to each graduate as the theme for a poster. The posters can be seen individually at tube stations in east London or viewed together at the Cube, where the letters together spell out a word – we know it has a g in it!
The g was created by Caz Haigh, a graduate in the Illustration pathway at Sheffield Hallam University. Caz says, ‘My illustrations are inspired by my love of nature and I aim to incorporate environmentally friendly messages in my work. I explore concepts and aesthetics equally, aiming to deliver playful results.’ Fellow finalist Bethan Jones from Kingston University based her final graduation project on women in design and if and how gender plays a part in final career patterns.
Ella Young explains her work: ‘At first glance you would never know my enthusiasm for crime fiction, but in the same way my design practice focuses around problem solving. I relish in research and development, and focus my work around a set of core principles. Using both physical resources such as paper and scalpels as well as the clean lines of digital compositions my aim is to produce simple and in some cases humorous outcomes to arrive at a suitable destination.’
For Claire Murray, the attraction of Graphic Design ‘comes primarily from an interest in people. How we communicate, understand and the way good design facilitates this, play a key part in my approach to design.’
Amandine Alessandra recently graduated from the London College of Communication with a Masters in Graphic Design. ‘Taking into account the context of display of a message, her practice is a research of playful alternatives to print and screen-based communication, putting together typography, installation and performance.’
Allan Corbett describes himself as ‘a graphic designer who’s interested in the democracy behind design, leaning towards the modern aesthetic and a proponent of public space being used to send the message. I seem to have developed a taste for philosophy, typography and street art as well as a slight hoarding obsession when it comes to films and television.’

Ben Cridland, University College Falmouth; Daniel Bartha, University of Middlesex; James O’Connell, Ravensbourne
Ben Cridland says about himself: Honest. Highly motivated. Hard working .. I am an identical twin, my brother James is studying way up north at Lincoln. People always get excited when I tell them I am twin. It is strange, I wonder what it is like not to be a twin?”
emerge is exhibiting at the Cube from September 18 to 26 2010.









